The “Rules” of Social Media
From Blue State Digital presentation @ Web 2.0 in SF 2009: 1. Drive action 2. Be authentic 3. Create ownership 4. Be relevant 5. Create a strong, open brand 6. Measure everything 7. Always listen
From Blue State Digital presentation @ Web 2.0 in SF 2009: 1. Drive action 2. Be authentic 3. Create ownership 4. Be relevant 5. Create a strong, open brand 6. Measure everything 7. Always listen
May 19, 2009 by Ingjerd Jevnaker
This week, many of us have some extra time off (Ascension day in most of Europe on Thursday), so why not spend some time watching free movies? No, I did not mean downloading Star Trek on PirateBay or browsing for free porn, why not watch something you can learn something from – which is free online?e… [Read more…]
February 1, 2007 by Ingjerd Jevnaker
This has been buzzing around since Friday, when Slashdot amplified it: eBay has made a decision to ban auctions—real money trade, in industry parlance—for the characters, currency, weapons, attire and accounts of online games such as World of Warcraft, City of Heroes and others, effectively cutting off an already big and fast growing underground economy,… [Read more…]
January 27, 2007 by Ingjerd Jevnaker
DAVOS: The Internet is set to revolutionise television within five years, due to an explosion of online video content and the merging of PCs and TV sets, Microsoft chairman Bill Gates said on Saturday. “I’m stunned how people aren’t seeing that with TV, in five years from now, people will laugh at what we’ve had,”… [Read more…]
January 17, 2007 by Ingjerd Jevnaker
YUSER-GENERATED VIDEO, WHICH MADE UP 47% of the online video market in 2006, will grow to encompass 55% of the market by the end of 2010, according to a report released Monday by media research firm Screen Digest. But despite the growth, video created by consumers will account for just 15% of overall video ad… [Read more…]
December 8, 2006 by Ingjerd Jevnaker
In 2004 a guy called James Surowiecki published a book called “The Wisdom of Crowds: Why the Many Are Smarter Than the Few and How Collective Wisdom Shapes Business, Economies, Societies and Nations” about the aggregation of information in groups, resulting in decisions that, he argues, are often better than could have been made by… [Read more…]
January 31, 2010 by Ingjerd Jevnaker
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